2-day training workshop + BONUS- post workshop zoom coaching!
Learning Outcomes
The programme will allow participants to learn and master effective online marketing strategies, including planning, implementing, monitoring, and optimising them to achieve their marketing goals. This comprehensive Digital Marketing Strategies course offers a deep dive into thecore areas of digital marketing, integrating AI-driven tools to enhance efficiency and engagement.
Participants will learn how to use proven frameworks to manage their social media, SEO to Google ads campaigns, whether inthe B2C or B2B industry. These custom-designed modules help participants equip themselves with the skills and ability to see improvement in their marketing campaigns. In this class, we’ll discuss the concept and cover case studies, best practices, and the dos and don’ts to make it practical, easy to understand, and easy to apply.
- Understand the core principles of digital marketing in 2025 and its relevance in the modern business ecosystem.
- Develop, manage, and optimize impactful campaigns across Facebook, Instagram, and other social media platforms.
- Leverage content marketing to establish authority and foster community growth, which turn into revenue growth for the company.
- Apply SEO best practices to boost website rankings and organic visibility the easy way.
- Incorporate AI tools to streamline campaign management, content creation, and analytics.
- Conduct competitor and demand analysis to understand customer’s behavioural journey, andto refine your marketing strategies.
Why you want to learn from Alexander!
Proven Results, High Performance…
Curated Learning by the Expert
Designed & Trained by Award Winning Agency CEO Himself withover 70+ brand experience.
Local & International Students
Students from all over the world including(Bhutan, Mauritius, Philippines, Indonesia,Cambodia and many more).
Client include government agencies, SMEs, MNCs and Public Listed Company Internationally.
Trainer for Marketing Agencies
Also Trained Other Local MarketingAgency to Improve Their MarketingStrategies and Results.
Achievements & Recognitions
Programme are Certified, Recognized and Endorsed by MDEC Malaysia, ,HRD Corp, PENJANA & PERKESO Malaysia and more.
Performance Achievements
Average 4.6 Stars Positive Feedback Assessment From Students After Class.
Over 200+ Testimonials across Google, Facebook and LinkedIn.
Sharing from Real Results
Courses Are Shared from Real World Experience, Digital Marketing Business Point of View & Experience.
Who Should Attend
Are you in one of these categories, do contact us if you are not sure whether you can benefit from this programme!
Marketing & Advertising Professionals
Digital marketing & advertising practitioners, executives, coordinators, and specialists, looking to enhance their skills with AI-driven strategies.
Business Owners & Entrepreneurs
Individuals seeking to leverage AI for more effective online marketing to grow their businesses
Social Media & Content Managers
Social media managers, content creators, bloggers, influencers, and content strategists interested in optimizing their online presence and campaigns
Sales, E-commerce & Business Development Professionals
E-commerce managers, sales professionals, and business development experts integrating digital marketing into their strategies to drive business growth.
Data Analysts, Strategists & Corporate Communications Professionals
Individuals focused on interpreting marketing data, optimizing campaigns using AI, and those responsible for brand messaging and digital presence.
Firstly, thank you so much for providing comprehensive training and sharing you knowledge on digital marketing strategies and tools. I came with almost no knowledge on the subject matter. However, with the training now I at least have an idea and understanding on the importance on digital marketing and Al’s importance. You are a great presenter, not only in terms of how you present but also your knowledge. I won’t say I have gained expertise on the subjects matter but it will surely help me navigate more easier in the future. Thank you so much and I hope you have a great time at Thimphu and Bhutan.
– Kezang Pelden
(Google Review – Click to see more)
Alexander is meticulous and detail-oriented, consistently delivering excellent work. His expertise in digital marketing is equally impressive. The five-day training with him greatly enhanced my knowledge and skills in digital marketing and strategies. His insights were clear, practical, and highly valuable. If you’re looking for top-notch digital marketing services, I highly recommend Alexander!
– Gyem Tshering
(Google Review – Click to see more)
– Facebook review- click for more
Course Contents
– Explore, Learn, Grow –
5 MODULES
MODULE 1 - Principles of Digital Marketing
1. Overview of an effective digital marketing strategy
2. Understand the pillars of digital marketing
3. Identifying customer online behavioral journey
4. Online competitor research and analysis
5. AI future and overview
MODULE 2 - Content Marketing with AI
1. Introduction to content marketing and its application.
2. Learn different types of content to build brand, positioning and authority.
3. Content research, creativity and planning strategy with AI
4. How to measure your content marketing goals
5. Experience different AI tools to help enhance, create and
improve your content marketing campaign
6. Get latest updates on new AI tools, eg DeepSeek
MODULE 3 - Social Media (Facebook & Instagram) Marketing
1. Facebook Ads Campaign Structure Overview
2. Campaign setup best practices
3. Impactful copywriting strategies for ads & scripts
4. Using AI to brainstorm and optimise your campaign
5. Campaign monitoring and optimisation
6. Analyzing metrics to measure your campaign confidently.
MODULE 4 - Google Ads Marketing
1. Understand Google Ads campaign structure
2. Learn different types of Google Ads objectives for your campaign goals
3. Keyword research analysis and preparation
4. Google ads campaign setup walkthrough and best practices
5. Monitor and optimize your Google Ads campaign
6. How to measure your Google ads campaign
MODULE 5 - Search Engine Optimization
1. How to optimize your website for better ranking on Google
2. Understanding technical SEO
3. Keyword research and optimization for better ranking
4. Off-page SEO methods and strategies
5. Auditing your website before implementing SEO
6. Understand how Search Engine works in most cases
7. Getting in touch with Google’s latest
update on the algorithm
8. Recommended tools to help measure
your site performance and progress
Training Methodology:
This programme will conducted using different method including instructor-led classroom training with participation, hands-on training, assignment, group discussion and social learning to maximize their learning experience.
(c) Eventsmastery Asia Pacific Sdn Bhd 2025. All rights reserved. “The organizer/trainer reserves the right to adjust the course content as needed to meet the needs of the attendees.”
MORE INFO…
ABOUT THE TRAINER
Alexander Ang, CEO of Media Funnel, Certified Digital Marketing Professional, HRD Corp Trainer, Featured Speaker & Online Marketing Consultant for SMEs, & Multi-National Corporation. You can also learn more about him at alexang.co
WHAT THEY SAY
Click for more info…
For more reviews, you can go to Alex’s google business profile, and facebook page Review.
LIST OF CLIENTS
Partial List of Clients
Launch Yourself Into The Future.
AI-Powered Digital Marketing
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Dates: 29 & 30 April 2025
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Time: 9:00 am-5:00 pm
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Venue: Sime Darby Convention Centre
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Early Bird & Group rates available
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Bonus – 1/2 day remote group coaching!!!
Logistic/ Admin Info
WHEN IS YOUR NEXT CLASS?
In-Person (Physical) training workshop
29 – 30 April 2025 (2 full days 9.00 am – 5.00 pm) & one group coaching (virtual half day)
Venue: Sime Darby Convention Centre
EARLY BIRD OFFERS – for registrations received 1 month/ 2 weeks before event’s date
how much are the course fees?
Normal fees: RM2,980 per person
| Early Bird Rates: | |
| One month before | -15% discount |
| Two weeks before | -10% discount |
The above fees are inclusive of meals, refreshments/ learning materials & certificate of completion. All fees are subject to 8% SST.
do you have group rates for participants from same company?
Yes, we have rates for Group of 4 from the same company:
| Group of 4 from same company | All pax 15% discount |
how do i register and make my payment?
You can register at this link: https://eventsmasteryasiapacific.com/training/apdm/apdm-register/
Can my company claim hrd Corp?
If your company is HRD CORP registered employer, you can apply to claim under “HRD Corp Claimable” – subject to HRD Corp approval
If you are new to HRD Corp Claim, click here to see how to apply
Other Important Admin info
- The Organiser reserves the right to amend the schedule and will keep the participants informed
- All fees must be paid prior to the event’s date. All fees are subject to 8% SST. No cancellation allowed within 7 days before the event. However, you may send a replacement person. If no written notice of cancellation is received 7 days prior to event and if the person fails to attend the event, full fees will be chargeable. Any refunds approved may be subject to 25% admin fees.
- Important Note: For clients claiming under HRDCorp Claimable, we will assist in providing the documents for approval. Pre-approval from HRDCorp will be required a week before the workshop and if no approval is obtained or the HRDCorp approval amount is less than the quoted amount, the client will need to pay the difference before the workshop.
- If we cannot claim the exact pre-approved amount after the workshop because of non-compliance by the client/participants, then the client will need to settle the outstanding differences within 2 weeks from the HRDCorp notice of payment. E.g. of non-compliance – pax no show/ did not sign attendance sheet etc
- Copyright @EventsMastery -All training notes provided are copyright of ours and no duplications or sharing will be allowed. The learning materials are provided purely for your own learning purpose and may not be used for other means. We reserve the rights to take any legal actions required if deemed necessary.
- Meals & refreshments are provided for in-person classes.
- Learning Materials: Printed materials will be provided. Reference materials may be available for download where applicable.
- No recording by the participants will be allowed.
Enquiry Form
Kindly update the form if you have any enquiries or if you wish to be in our mailing list for updates related to our trainings.
You can contact us at:
Eventsmastery Asia Pacific Sdn Bhd 201301015489 (1045322M)
Email: info@eventsmastery.com
HP/Whatsapp: +6017-8668522
Website: eventsmasteryasiapacific.com Facebook: EventsMastery Asia Pacific
Company Correspondence Address:
Eventsmastery Asia Pacific Sdn Bhd
c/o Workie Workie Coworking Space
LG1-2,Seri Gembira Avenue, No.6,Jalan Senang Ria Happy Garden,
Kuchai Lama, 58200 Kuala Lumpur