Shum FP –Trainer, Author, Certified Event Manager & Founder of EventsMastery, has been involved in many events including Caltex roadshow, Singapore; Nestomalt internal sales launch; Philips consumer roadshow; the 1st Association of Private Hospitals (APHM) conference and exhibition, International Boat Show Conference and many more. She developed a 2-day workshop, certification course, complete with manual, CDs and booklet for events management.
Shum also co-authored “Managing & Marketing Successful Events” & developed “The 5W2H Approach to Events Management” CD. She writes for the “Corporate Events “Magazine and has been featured in “Malaysian Business”. Shum works with clients, event managers & associates on event projects and she also offers digital marketing & infopreneuring (publishing services) for corporates/individuals. She has helped many individuals to publish their books and also help companies to promote their products & services using digital marketing.