As a professional writer for over 20 years, Chee Seng has wide experience in various fields, including public relations, publishing, digital, social media, as well as advertising and marketing. He has done work for international brands such as Yahoo, Kuwait Finance House, UNICEF, and many more. He has also helped MNC consultancies, C-suites and senior government leaders establish their thought leadership through various channels such as keynote speeches, white papers, publications, and more.

Chee Seng takes a 360° approach to content writing and training based on his wide experience in writing, as well as his experience as a Certified NLP Practitioner and John Maxwell Team Trainer and Coach.

As a content writing trainer, Chee Seng not only teaches tools and techniques. He typically spends at least 50% of the training time working on mindset. He also rolls back the curtains of writing to reveal WHY techniques and strategies work, based on psychology, research, and his own experiences. Participants can apply these powerful insights to write confidently in any context and raise their influence and impact on any audience.

To find out more about his accomplishments, visit cheesengwrites.com